In this LIVE solo episode I share my top April fools marketing pranks, and why having a laugh with your audience is critical in the "know, like, trust" process! Cheers to you, to you big ideas, and to pushing the marketing limits!

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🖤  Pranks mentioned in this episode:

1996 - Taco Liberty Bell https://en.wikipedia.org/wiki/Taco_Liberty_Bell

2008 - YouTube Rickrolls everyone 
https://www.mentalfloss.com/article/55468/11-epic-rickrolls 

2017 - Black Diamond introduces the Honn Solo airbag pack
https://www.youtube.com/watch?v=3MubrSXdjjQ 

Today - TubeBuddy supports #YouTubeLongs
https://www.youtube.com/watch?v=0tEgqELDWQM 

Today - Orvis unveils waders for dogs
https://www.instagram.com/p/CNH5xTNJvso/?utm_source=ig_web_copy_link 

Today - Dogsee.me becomes a thing
https://dogsee.me/ 

Today - Buy From a Black Woman changes up their logo
https://www.buyfromablackwoman.org/so/beNYBMIL0/c?w=PHJ1qvpvTUFgyKFFADd2FI20k-8Oz2ajeZMkuu3R7Fk.eyJ1IjoiaHR0cHM6Ly93d3cuYnV5ZnJvbWFibGFja3dvbWFuLm9yZy9zby9iZU5ZQk1JTDA_bGFuZ3VhZ2VUYWc9ZW4iLCJtIjoibWFpbCIsImMiOiI3NjkyNTc0Yi02MjViLTRlOTctODE1Ny03ODY1N2U1ZDU4NDUifQ