Since he was a child John Odden has been fascinated with improving his health, fitness and athleticism. He was a tall, skinny, awkward kid growing up who always lacked confidence, especially in the gym. So after begging his parents to get some home equipment for some time, he got his first set of plastic-covered cement weights from Target at age 12.

He’s since gone on to become #1 World Ranked in the Scottish Highland Games and is a kettlebell Beast Tamer and all around strongman. He’s the owner of Empowered Strength and Sanctuary of Strength in Bend OR.

In this episode we talk about how being a generalist can serve your business and how lifting heavy things can make you a better entrepreneur.

The pick of the week:

• The Start Up Heart Up Podcast & Strategy Summit

Connect with John at:

• www.empoweredstrength.com

Additional resources John mentioned:

• Stoneland Film by Rogue Fitness